Project Description

Situated on the Victoria Embankment, View58 is a modern classic. Hiding behind its retained Victorian facade, the super high-spec office space makes quite a statement on the Thames.  Our campaign played on the idea that Life by the River would bring weekend pleasures to work life. Beautifully finished print gave the campaign brochure a sense of class to couple with the quirky cut-through imagery. Bringing sophistication back to what could easily tip too far into novelty. Filled to the brim with very quintessentially British charm and character, the View58 campaign was made to make people breathe in, smile and work well. Not much makes people smile more than a toy duck.

Situated on the Victoria Embankment, View58 is a modern classic. Hiding behind its retained Victorian facade, the super high-spec office space makes quite a statement on the Thames.  Our campaign played on the idea that Life by the River would bring weekend pleasures to work life. Beautifully finished print gave the campaign brochure a sense of class to couple with the quirky cut-through imagery. Bringing sophistication back to what could easily tip too far into novelty. Filled to the brim with very quintessentially British charm and character, the View58 campaign was made to make people breathe in, smile and work well. Not much makes people smile more than a toy duck.

Office | 47,000 sq.ft

Place Branding | Digital Design | Art Direction | Copy Writing | Filming | Scripting | Editing | Photography

58 Victoria Embankment Fish
58 Victoria Embankment Duck
58 Victoria Embankment Dragonfly
58 Victoria Embankment Duck
58 Victoria Embankment Exterior CGI
58 Victoria Embankment Life by the river
58 Victoria Embankment branding
58 Victoria Embankment branding
58 Victoria Embankment Brochure
58 Victoria Embankment branding
58 Victoria Embankment branding

Unrivalled river views

58 Victoria Embankment Duck

More work