16 Eastcheap, EC3, City of London
Tellon Capital
16 Eastcheap | Tellon
EC to get
excited about
Property marketing in the City of London isn’t usually as daring as Eastcheap. But here, the play on the postcode made it easy (or EC) to get excited about. Behind its striking Portland stone facade, 16 Eastcheap, EC3, has undergone a dramatic full refurbishment and extension, with people and wellbeing at its heart.
With beautiful roof top terraces, high spec digital infrastructure set across 7 floors, the branding for this prestigious double fronted detached building had to be equally impressive. So we brought in some big characters to bring the wow factor.
Property marketing in the City of London isn’t usually as daring as Eastcheap. But here, the play on the postcode made it easy (or EC) to get excited about. Behind its striking Portland stone facade, 16 Eastcheap, EC3, has undergone a dramatic full refurbishment and extension, with people and wellbeing at its heart.
With beautiful roof top terraces, high spec digital infrastructure set across 7 floors, the branding for this prestigious double fronted detached building had to be equally impressive. So we brought in some big characters to bring the wow factor.
Concept
Campaign
Branding
Digital
Copy
Environmental
Merchandise
Typeface: Peggs Regular
The beautifully cut Peggs typeface, helps us break the City of London property marketing mould. Fun, quirky but still with a whiff of sophistication and certainly elegance. It ticked the right boxes for us to achieve an eye-catching campaign and brand that worked with the visuals as well as the property itself.
The beautifully cut Peggs typeface, helps us break the City of London property marketing mould. Fun, quirky but still with a whiff of sophistication and certainly elegance. It ticked the right boxes for us to achieve an eye-catching campaign and brand that worked with the visuals as well as the property itself.
The Building
EC on the eye. Behind its striking original Portland stone facade, 16 Eastcheap, EC3, has undergone a dramatic full refurbishment and extension.
EC on the eye. Behind its striking original Portland stone facade, 16 Eastcheap, EC3, has undergone a dramatic full refurbishment and extension.
